Fyn welcomes Saint Bride!
This week kicks off the partnership between Fyn and our new favourite online beer store, Saint Bride. Saint Bride provides people of Melbourne and Mornington Australia’s best craft and micro breweries that are delivered next day fresh to your day. People will be able to be recommended on new beers that come in based on their flavour profile and interests.
How 2020 changed the landscape of advertising for Super Bowl 55
While recent years have told us brands are not afraid to take on social issues to the masses spectating the Super Bowl each year, new research indicates SB55 will be one for the ages, with more people embracing social change messaging in brand advertising than ever before.
Facebook’s Black Gaming Creator Program
Facebook Gaming announces a new initiative targeted specifically at Black streamers on the platform: the Black Gaming Creator Program. The company says it plans to invest $10 million over the next two years to support the Black gaming creator community. People who qualify get a Facebook Gaming partnership, early product access, community support — which includes invitations to all digital and in person events — and mentorship. The program also comes with guaranteed monthly pay, which distinguishes it from other creator mentorship programs.
Then and now - 5 changes in 5 years marketing your brand on Instagram.
I thought it might be more interesting to take a look at what is still relevant and what is no longer, as well as factors that have been superseded whether it be a result of technological advances or changes in the ways we interact with social technologies. So let’s take a look.